Dotdigital customer success: Snuggle Hunny

Dotdigital joined forces with Snuggle Hunny, an Aussie brand known for their ethical and sustainable baby products, for an amazing collaboration boosting customer engagement, retention, and revenue.

Leveraging Dotdigital's tools like pages, forms, and geotargeting, Snuggle Hunny crafted a multi-channel Easter campaign with personalized emails, SMS, reward reminders, dynamic loyalty headers, custom Shopify coupons, and tailored product recommendations for an enhanced shopping experience.

Key achievements:
1️⃣ Open rates: 50% rewards reminders & 78% geotargeted campaign
2️⃣ Click-through engagements: 1100% increase
3️⃣ Unique clicks & revenue: Personalized loyalty headers
4️⃣ Recommendation block engagement: 48% of campaign revenue

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