Beyond The Close #11 : Jack Henderson and The Importance of Personal Brand In Sales

In just four years, Jack Henderson turned his career around and built an 8-figure property buyers agency.

Back in 2020, Jack, a self labelled ‘westy miner,’ found himself jobless after being fired from his first buyers agent job after only six months.

But instead of giving up, he decided to start his own business. In a cutthroat industry with established competition, he relied on two main tactics:

1. Personal Brand
2. Relentless Prospecting and Selling

Fast forward four years, and Jack’s got a team of 30, pulling in over $1 million a month, with 1,000+ clients and over 100,000 followers—the second biggest following in the real estate game.

In this chat, we covered:

• The mistakes he made along the way
• Why producing content is a game-changer for anyone in business and sales
• How anyone can start cranking out content with little time and money
• The core elements of building a personal brand
• Tips and tricks for crushing it with your personal brand