Скачать или смотреть The Inventress Lisa Ascolese on Patents, QVC & How to Turn Ideas Into Products That Sell

How do you take an invention from idea to store shelves—and protect it along the way?

In this inspiring Clause 8 conversation, Eli Mazour sits down with Lisa Ascolese, known as “The Inventress,” a prolific inventor, product broker, and advocate for independent creators. Lisa shares her honest insights from decades of helping inventors navigate the complex worlds of patents, licensing, marketing, and manufacturing—and what it really takes to succeed.

From her first hit product, The Bosom Buddy Breastfeeding Cape, to helping clients bring their ideas to QVC and retail stores, Lisa explains the real process behind successful invention, what inventors should expect from patent attorneys, and how to sell with passion (not just sales tactics).
Folow Lisa's Youtube Channel:    / @lisaascolese8524  

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#patents #innovation #intellectualproperty #USPTO #Clause8 #VoiceOfIP

Chapters:
0:00 Intro – Meet “The Inventress”
1:30 How Lisa Became an Inventor
6:00 The First Product: Bosom Buddy & Lessons Learned
10:30 When and Why Patents Matter
15:00 Evaluating an Idea’s Market Potential
22:30 Selling, Marketing, and Finding Your First Customer
33:00 Licensing Deals & Working With Big Retailers
36:00 Advice for Patent Attorneys and Inventors
40:00 Final Thoughts – Passion Over Perfection