Скачать или смотреть How to Optimize Images for Web and Performance - (Step by Step)

Image Optimization: Tips and techniques to keep in mind as you work on optimizing Images for Web and Performance.

Remove unnecessary image metadata: many raster images contain unnecessary metadata about the asset: geo information, camera information, and so on. Use appropriate tools to strip this data.

Minify and compress SVG assets: XML markup produced by most drawing applications often contains unnecessary metadata which can be removed; ensure that your servers are configured to apply GZIP compression for SVG assets.

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