How to Build An Influencer Marketing Agency

Welcome to S2E17 of IMpulse, the Influencer Marketing Podcast!

IMpulse is brought to you by Phyllo. {Check out what you can do with Phyllo here: https://www.getphyllo.com/?utm_source...}

In this episode, we host Jack Shepherd, the Co-Founder of The Social Shepherd. A dynamic agency that has quickly made its mark in the influencer marketing space.

Jack and his team have partnered with top brands like Uniqlo and Premier Inn, helping them navigate the ever-evolving world of social media and influencer engagement. He’s here to share his insights on building a successful agency, the importance of social data, and the future of influencer marketing.

Follow Jack on LinkedIn:   / jack-shepherd  

Key Topics covered:

1. Growth Strategies for an Influencer Marketing Agency
2. Emerging trends, the convergence of marketing disciplines, and the role of short-form videos in shaping the industry.
3. Role of Social Data in Campaign Optimization
How data-driven insights are used to enhance influencer marketing and social campaigns.
4. AI and Technology in Influencer Marketing.

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