Скачать или смотреть Badass: The Book Trailer

Book trailer for “Badass: Making Users Awesome” by Kathy Sierra, published by O'Reilly Media.
http://shop.oreilly.com/product/06369...
CLICK FOR A FREE EXCERPT: http://goo.gl/AU7A6j

"Everyone says you’re supposed to do a book trailer now, so I did. I made it myself in Final Cut Pro X, with footage from Shutterstock, used by permission," explains Kathy Sierra.

In "Badass" Kathy Sierra shows you how to shift your focus from making an awesome product to making an awesome user of that product. Using techniques typically overlooked by even the most well-funded, well-staffed product teams, everyone on your team—product development, engineering, marketing, user experience, customer support—can contribute to making your users awesome.

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