Скачать или смотреть Why Luxury Brands Trick You Into Feeling Poor

In this video, we dive deep into the psychology of brand value and explore why certain brands luxury can command premium prices, while others struggle to compete.

From cognitive load theory to the power of minimalism in branding, discover how successful brands influence consumer behaviour.

Whether you're a marketer, entrepreneur, or a curious mind, you'll learn why people don't just buy products, they buy stories and identities. By using examples of brands like Apple, Nike, and Lululemon, this video talks about the secrets of how brands become memorable.

Special thanks to Zero1 Network for enabling me to share these in-depth analyses on branding and marketing with you.

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Chapters:

00:00 - Introduction
01:20 - Why Do Certain Brands Stand Out?
02:38 - Cognitive Load Theory
03:58 - Brands Leveraging Minimalism
05:10 - Is Minimalism Relevant Today?
06:00 - Importance of Brand Identity
06:44 - Why People Pay Extra for Brands
08:11 - People Buy Stories, Not Products
08:54 - Summary & Conclusion

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