Dynamic Pricing: Impacts on Event Ticket Sales and Fan Experience

Описание к видео Dynamic Pricing: Impacts on Event Ticket Sales and Fan Experience

In this session, Matt Coyne from Waves Connects, joins Matt and Will from Crowd Comms, and they discuss the implications and ethics of dynamic pricing in event ticketing in light of the recent Oasis ticketing debacle.

They explore the recent controversy over Oasis concert tickets, the concept of dynamic pricing, and its impact on the events industry and consumer experience.

The conversation also touches on broader pricing strategies, the role of technology and algorithms, government involvement, and the importance of transparency and fairness in ticket pricing.

CHAPTERS
00:00 Introduction and Greetings
00:51 The Emergency Event: Oasis Tickets
01:25 Understanding Dynamic Pricing
02:44 Dynamic Pricing in Different Industries
04:42 The Morality of Dynamic Pricing
09:06 Fan Experience and Pricing Transparency
14:58 Technical Aspects of Dynamic Pricing
19:05 Government Involvement and Regulations
23:36 Membership and Ticketing Strategies
28:31 Conclusion and Final Thoughts
#eventprofs #events #eventticketing #oasis #ticketmaster

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