what sustainable fashion really means | biomaterials, close looped supply chains, fossil-fuel free

As brands continue hopping on the sustainability bandwagon and get even better at greenwashing, I wanted to share what true sustainable fashion looks like. So we can call out BS when brands claim they're doing good when in reality, the fashion system is flawed to begin with.

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TIMESTAMPS //
00:00 intro
00:31 defining sustainability
01:20 a true sustainable fashion system
01:25 close looped system / circular economy
02:00 today's linear fashion industry
02:37 fossil-fuel free
02:57 biomaterials
03:20 consumer vs brand responsibility
04:43 traceability & ethics
05:08 fashion justice & equity
05:45 no fashion billionaires
06:52 so what is sustainable fashion?
07:40 sustainability today?
09:20 final thoughts

KEY TAKEAWAYS //
will update by tonight

INTERESTING READS //
fashion's role in achieving SDG 7 → https://bit.ly/fashionandSDG7
fashion's reliance on fossil fuels → https://bit.ly/fossilfuelsinfashion
biomaterials replacing leather and fur → https://bit.ly/fashiobiomaterials
compostable algae tshirt → https://bit.ly/algaeshirt
8 richest fashion billionaires → https://bit.ly/fashionbillionaires

ACTIONS TO TAKE //
stand earth's fossil fuel free campaigns & initiatives:
→ https://bit.ly/fossilfreefashioncampaign
→ https://stand.earth/our-work/moving-b...

Click to subscribe to my channel! http://bit.ly/subscribetoinspiroue

ABOUT ME //
Hi! My name is Cynthia and I'm based in Toronto, Canada! I make videos about sustainable and ethical fashion, conscious consumption, self care, vlogs, etc. Thanks for stopping by and I hope you enjoy!

DISCLAIMER //
This video is not sponsored. All thoughts are my own. Some of the products linked above (marked with a *) were gifted to me and include affiliate links where I get a teeny tiny commission from each sale. I appreciate your support if you ever decide to purchase with my affiliate links, but there's never any pressure cause we should only buy what we need or will bring great joy!

MUSIC //
goosetaf - After Glow - https://thmatc.co/?l=D26D0466

#sustainablefashion #sustainability #fashionindustry