Neural Networking: AI After the Hype

Cognitiv hosted our Fall 2024 Neural Networking event in Chicago with the theme AI After the Hype: From Innovation to Implementation for Advertisers. Our incredible panelists Susan Niemczyk, SVP, Solutions Architect at Starcom, Shawn Walter, Senior Marketing Manager, Digital + Media at Sargento Foods, Inc, Jacob Beckley, EVP, Product & Innovation at Fusion92, Mark Carpenter, Senior Director, Digital Activation at OMD, and moderator Mark Wagman, Managing Director at Medialink, explored how brands and agencies should navigate this critical period of the NextGen AI wave. They broke down how to identify the right AI agencies and partners for your needs, maximizing the potential of advanced AI tools for tangible business outcomes, and the critical questions that reveal an AI partner's true capabilities.