Скачать или смотреть The Simple Formula to Calculate Your Outcome Value (And Charge More)

In this video, I breaks down the concept of Outcome Value (OV), the measurable benefit or result your clients get from your product or service.

You’ll learn how to calculate OV using a simple formula:
Outcome Value (OV) = Client Desired Result (CDR) × Impact Level (IL) ÷ Achievement Time (AT)

We’ll go through a real-life example, showing how you can use this formula to confidently price your services and demonstrate tangible value to your clients.

Timestamps:
0:00 – Introduction
0:30 – What is Outcome Value?
1:20 – Defining Client Desired Result (CDR)
3:00 – Understanding Impact Level (IL)
4:30 – Calculating Achievement Time (AT)
6:00 – Photography Example
8:00 – Why Outcome Value Matters in Pricing

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