Free Trial vs Freemium - Use the MOAT Framework to Decide

When deciding between using a free trial of freemium model, unfortunately, you can't just google the pros and cons and come to a conclusion of which model is better for your business. You need a framework that can help you decide which framework is best for you. In this presentation, Wes Bush goes through what you need to know before making a decision on whether a free trial or freemium model will work best for your business.

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▼▼▼ ABOUT TRAFFIC IS CURRENCY ▼▼▼

We started Traffic Is Currency to help subscription businesses learn how to launch and optimize free trial and freemium models.

To further this mission, we’ve created the Product-Led Summit http://productledsummit.com/ and wrote an entire book about Product-Led Growth which you can find here: https://trafficiscurrency.com/product...