June 2022 Business EXCELerator: How to Prepare for NOAA Small Business Industry Day

Spotlight Your Company, Separate Yourself from Competitors, and Attract Business!

How does your business fit into NOAA's Mission: "science, service, and stewardship," so that your company is perfectly positioned for the NOAA Small Business Industry Day?

The federal government has adopted artificial intelligence and data scraping tools to focus on the contractors who can do exactly what they need. These targeted NOAA-informed contractors then become the go-to companies for upcoming needs.

Recent surveys have ranked the top five complaints from government and prime contractor decision-makers after matchmaking events. The results state that attendees:

• Use generic documents to describe their services and products.
• Do not effectively communicate an understanding of what the customers actually need.
• Fail to clearly differentiate themselves from the competition.
• Do not understand the importance of working with prime contractors.
• Do not plan effective follow-up.

This MCCC Business EXCELerator focused on addressing the new data scraping tools and mitigating each of these complaints with actionable steps to proactively tackle each issue.

Key takeaways include:
• What are the new artificial intelligence data-scraping tools decision-makers are using?
• How to be found by these data-scraping tools
• An exact matchmaking pitch that is effective with government and primes
• How to create a tailored capabilities statement addressing the NOAA community
• Differentiators that tell a specific story and make your company memorable
• A results-oriented trackable and measurable follow-up plan


Register for NOAA Small Business Industry Day today: https://www.mcccmd.com/industrydays.html