What is the real 420 story? | The GrowthOp

420 – it's a global weed celebration, and a high holiday nearly synonymous with marijuana itself. In fact, it’s a term so intertwined with weed culture that its offshoots, terms like 420-friendly -- have become code words to find pot-friendly roommates and even romantic partners online.

But where does the term “420” come from anyway? Watch our video to find out.

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