Скачать или смотреть Why Styling Is the Most Valuable Skill in Optical Retail | Eyewear Styling Academy

Styling is one of the most powerful skills an optical team can learn, not because it is fashionable, but because it transforms how clients feel in their glasses and how they see themselves.

At Eyewear Styling Academy, we teach optical professionals how to use styling as a practical, teachable tool that improves client confidence, increases dispense values, and sets your practice apart. It is not about being salesy. It is about making eyewear personal, thoughtful, and memorable.

When your team understands how to match frames to face shape, colouring and personality, everything changes. Clients move from settling for one safe pair to exploring new styles. They feel seen. They feel confident. And they remember the experience you gave them.

This video explains why styling matters more than ever and how you can bring this skill into your practice.

To learn more or explore training options for your team, visit https://www.eyewearstylingacademy.com