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In this deeply moving episode, Vikas Bagaria — founder of PeeSafe — joins us for a powerful conversation that unpacks far more than just business or innovation. This is a raw, honest, and necessary conversation about women’s health, shame, and the silent struggles so many still endure.

What began with his wife’s painful UTI during a road trip became the spark for a revolution — one that would challenge societal taboos, fight misinformation, and bring intimate hygiene into the national conversation. From creating the world’s first toilet seat sanitizer spray to building a brand that dares to speak about periods, pleasure, and s*xual wellness, Vikas shares the emotional backbone of his entrepreneurial journey.

Together, we dive into the stigma surrounding menstruation, the cultural silence around s*x education, and the everyday barriers women face — especially in rural India. Vikas reflects on the importance of male allyship, creating products with empathy, and why real impact starts with uncomfortable conversations.

This episode isn’t just about hygiene. It’s about dignity, awareness, and the courage it takes to break generational silence — one honest product and one brave voice at a time.

If you’ve ever questioned why some issues stay hidden in plain sight, this conversation will stay with you long after it ends.

(0:00) – Start of the podcast
(2:40) – The Origin Story: How PeeSafe Was Born
(4:46) – The Difference Between a Clean and a Sanitized Toilet
(6:57) – Menstruation, Sex, and Breaking the Silence
(10:10) – Awareness and Adoption of Menstrual Products
(13:57) – Menstrual Cups, Period Panties, and Product Innovation
(19:24) – PeeSafe’s Most Memorable Marketing Campaign
(21:10) – A Personal Message to All Men
(24:50) – The Entrepreneurial Journey Behind PeeSafe
(29:30) – Taboos Around Female Pleasure
(32:48) – The Importance of Intimate Hygiene
(37:57) – Addressing Teenage Sex and the Need for Education
(40:04) – Female Condoms and Accessibility
(42:40) – Spreading Awareness on Menstruation and Contraception
(45:55) – Sex Work, Rape Culture, and Women’s Safety in India
(49:34) – A Message That Left a Lasting Impact on Him
(53:28) – Discipline, Success, and the Entrepreneurial Mindset
(59:38) – His Biggest Life Lesson
(1:02:40) – Thoughts on Friendship
(1:04:00) – Money and Its Role in Life
(1:06:00) – Who Is Vikas Beyond the Brand?
(1:06:40) – On His Relationship with His Wife
(1:09:35) – Moments When He Felt Like Giving Up
(1:11:06) – His Source of Inspiration
(1:11:44) – What He Looks for When Hiring
(1:13:30) – His Vision for the Next 10 Years
(1:16:43) – End of the Podcast

#peesafe #womenempowerment

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Hi, I am Gayathri Sivaram, your healing and manifestation coach, and welcome to my podcast, Evolve. This podcast is a space where we dive deep into the world of healing, self-discovery, and personal growth. Through heartfelt conversations and powerful insights, my goal is to help you unlock the best version of yourself.

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