Billie Eilish: HIT ME HARD AND SOFT Album Review

Billie Eilish
Published on June 10, 2024
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Hit Me Hard and Soft is the third studio album by American singer-songwriter Billie Eilish, released on May 17, 2024, through Darkroom and Interscope Records. It is her first full-length studio album release since 2021's Happier Than Ever*. Eilish co-wrote *Hit Me Hard and Soft with her brother and frequent collaborator Finneas O'Connell, who also produced the album.

The album received acclaim from critics, most of whom complimented the songwriting and production. It topped the charts in over 20 countries, including Australia, Canada, Germany, Ireland, New Zealand, and the United Kingdom. In the United States, Hit Me Hard and Soft debuted at number two on the Billboard 200, and charted all 10 of its songs in the top 40 of the Billboard Hot 100. The track "Lunch" was released as the lead single concurrently. To support the album, Eilish will embark on her seventh concert tour, *Hit Me Hard and Soft: The Tour*, set to commence in September 2024.

Eilish co-wrote and recorded her second studio album, Happier Than Ever*, at her brother Finneas O'Connell's home recording studio, located in the basement of his Los Angeles residence. Recording took place weekly between April 2020 and February 2021, with the track listing finalized by the duo during the album's creation. Released on July 30, 2021, *Happier Than Ever was met with critical acclaim and commercial success, topping the Billboard 200 and nominated twice at the 64th Annual Grammy Awards.

Eilish surprise-released her second extended play (EP) Guitar Songs in July 2022. The following year, she released "What Was I Made For?" for the soundtrack to the fantasy-comedy film Barbie (2023); she was inspired to write the song after seeing unfinished scenes of the film during its production. The song won an Academy Award for Best Original Song and Grammy Awards for Song of the Year and Best Song Written for Visual Media.

In December 2021, Eilish began formulating ideas for her third studio album with O'Connell. In an interview with Zane Lowe for Apple Music, she mentioned that she hoped to start writing the album in 2023. In December 2023, Eilish said on The Tonight Show Starring Jimmy Fallon that the album was "almost done". Three months later, she confirmed that the album had been mastered.

The album art depicts Eilish falling through a door frame into dark blue water. It was shot by underwater photographer William Drumm, and the shoot took six hours to complete. Eilish described it as one of the most painful experiences of her life.

About
Terrance Hill is an artist and writer who describes music as his heartbeat. Hill is also the president and founder of Double E TV, showcasing new artists and spreading the word about their music. When Terrance Hill isn't writing or recording, you can find him in the gym, working on Double E TV content, walking 5-6 miles daily, or on the basketball court. As the founder and president of Glad Tidings Community Outreach, Hill aims to inspire the community with positivity and inspiration for all. ℗ 2024 Terrance Hill

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