CEO Reveals: 5 Simple Steps to Subscription & Loyalty Mastery

In this podcast episode, we explore how to leverage subscriptions and loyalty programs together to boost repeat purchases. Our featured guest on the show is Gabriella Tegen, founder and CEO of Smartrr.com

Topics discussed in this episode:

Why combining subscriptions and loyalty programs is a powerful strategy for increasing repeat purchases and customer retention
What types of products work best for subscription and loyalty program combinations (e.g. supplements, pet products, baby products)
Why simple loyalty programs focused on referrals can be more effective than complex point systems
What types of rewards and tiers can be effective in loyalty programs, from bonus points to exclusive perks
How unredeemed loyalty points can become a financial liability for businesses
What strategies can help reduce churn in subscription-based businesses


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Links & Resources

Website: https://smartrr.com/
Shopify App Store: https://apps.shopify.com/smartrr
LinkedIn:   / smartrrapp  
X/Twitter: https://x.com/smartrr_app?lang=en

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ABOUT THIS CHANNEL

This podcast is your guide to Shopify success. You'll get no-hype, practical, real-world insights and actionable strategies to grow a successful business using Shopify's ecommerce platform.

Learn from conversations with top experts in ecommerce, marketing, and AI to boost your traffic, conversions, sales, and revenue.

Hosted by entrepreneur and digital marketing veteran Claus Lauter the show covers a broad range of topics, including Shopify apps, direct-to-consumer (DTC or D2C) marketing, Marketing technology (MarTech), social media, paid advertising, dropshipping, AI, entrepreneurship, and much more.


*DISCLAIMER/DISCLOSURE: Any information or advice we give is purely based on our own experience and research. There is no guarantee as there are many variables that will impact your success. Everything stated should be taken as an opinion. Some of the links on this page are affiliate links, meaning, at no additional cost to you, we will earn a commission if you click through and make a purchase. This video contains paid promotions such as product placement, sponsorships, or endorsements. We feature sponsored interviews with guests who paid an appearance fee that supports the maintenance of the channel and podcast. Thank you for your support!

   • CEO Reveals: 5 Simple Steps to Subscr...  

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