Скачать или смотреть The Untold Truth of Influencer Marketing | Yukti Gaur | Atique Qureshi | The SERPTalk | Episode #9

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Episode #9: The Untold Truth of Influencer Marketing | Yukti Gaur | Atique Qureshi | The SERPTalk

This episode explores the future of influencer marketing and content creation in 2025, covering key challenges, UGC vs. influencer marketing, the best revenue models, and how brands choose influencers. We also explore AI’s impact, influencer collaborations, talent management, and why some agencies fail. This is a must-watch for creators, influencers, and brands looking to stay ahead!

Podcast Chapters:

00:00 Highlights
01:21 Podcast Summary
02:07 Introduction
05:11 Challenges for Content Creators in 2025
07:52 UGC Content vs. Influencer Marketing
11:45 What Type of Influencers Should Brands Hire for Campaigns?
14:22 Talent Management for Influencers
17:59 Best Revenue Model for Influencers: Affiliate, Fixed, or Commissions?
25:41 What Type of Content Should Aspiring Creators Focus On?
28:06 How to Handle Controversy as an Influencer Marketing Agency
36:39 AI’s Role in Influencer Marketing
37:57 Challenges Brands Face When Giving Briefs to Influencers
40:17 Advice for Brands: Choosing the Right Influencers & Campaigns
42:42 Influencer Collaborations: How & Why It Works
47:19 How Many Influencers Does IP India Manage?
47:34 Onboarding Brands for Influencer Monetization
50:36 Best Platforms to Start Content Creation & Using Multiple Social Media Channels
53:42 Why Growing Agencies Suddenly Shut Down

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📲 Connect with Your Host Atique Qureshi
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LinkedIn   / atiquequreshi  
Twitter:   / qureshi_atique  

👥 connect with Our Guest Yukti Gaur
Instagram:   / yuktigaur  
LinkedIn:   / yukti-gaur-34760811a  


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