Kicks of Controversy: The Story of Nike's Air Max Plus TNs

Nike's Air Max Plus is one of the most popular - and controversial - sneakers in the world. It has a cult following, but its association with criminals and troublemakers in Australia has seen the shoes being banned from some businesses. Subscribe to 'Grounded' » https://7news.link/Grounded

Making its debut 1998, the Air Max Plus quickly became one of Nike’s most iconic shoes. Originally designed by then rookie Nike designer Sean McDowell, the Air Max plus was the first sneaker in Nike running to introduce Tuned Air technology. While this shoe has maintained success across the world, especially in Europe, for anyone living in Australia, the notoriety of the Air Max Plus is widespread.
Down under, the shoe is better known by it’s simple 2 letter name - TN’s. Many underground cultures in Australia adopted the TN for it’s bold, bright and distinct aesthetics. However, the shoes association with criminals, troublemakers and eshay has been rampant for many years.
But like any cult classic, there are die-hard collectors who have curated the finest and rarest pairs of TN’s to ever be released. On social media, there are communities dedicated to the TN’s from Instagram pages showing very aesthetic shots, to Facebook pages with a loyal community.

In this video, we speak to the man who designed the shoe - Sean McDowell, and meet some Australian collectors who devote their passion to the iconic shoe.

Written and Produced by Marco Gallo.


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