Crown. Corolla. Camry. Three DIFFERENT cars. Same MEANING! Toyota's obsessed with CROWNS! But why? There's royal logic here! Plus, names like Prius and Supra have DEEP meanings you'd never guess! Welcome to Decode The Badge, Day 11! JAPANESE PRECISION begins!
First, the name TOYOTA itself! Originally TOYODA! Founder Kiichiro Toyoda's family name! But they changed ONE letter! Why? In Japanese, TOYOTA needs 8 strokes to write! In Japanese culture, number 8 means PROSPERITY and GOOD FORTUNE! Plus, Toyota sounds clearer than Toyoda in Japanese! Lucky number, clear sound, global brand born!
Now, the CROWN OBSESSION! Toyota has a tradition! Name flagship models after CROWNS!
1955! First came CROWN! The original! Toyota's FIRST post-war luxury car! Literal crown! Japanese royalty! This started EVERYTHING!
1957! CORONA! Not just a virus! Corona means the ring of pearly light around the SUN! Like a heavenly crown! Astronomy-inspired elegance!
1966! COROLLA! Latin for the ring of petals around a flower! The little CROWN of flowers! Compact, beautiful, blooming worldwide! Best-selling nameplate in HISTORY! Over 50 MILLION sold!
1979! CAMRY! From Japanese word KANMURI! Guess what it means? CROWN! Little crown! Best-selling car in America for DECADES! The jewel in Toyota's crown!
See the pattern? Crown, Corona, Corolla, Camry! ALL mean CROWN or crown-related! Royal naming runs DEEP!
Even TIARA was a model in 1960! Literal royal headpiece!
Now OTHER meanings!
AVALON! Legendary island in Arthurian legend! Paradise, luxury, mystical! Perfect for a premium sedan!
SUPRA! Latin for ABOVE! Above expectations, above competition! The name that defeated Porsche and Aston Martin in tests!
CELICA! Spanish for CELESTIAL! Heavenly! Smooth, linear power delivery like driving on clouds!
PRIUS! Latin for PRIOR or PREVIOUS! Before Prius in 1997, NO mass-produced hybrid existed! First of its kind! The name means it came BEFORE all hybrids!
YARIS! Wild mix! CHARIS from Greek mythology, symbol of beauty and elegance! Ya from German, meaning YES! So Yaris means beautiful, elegant, and makes you say YES! Creative!
MIRAI! Japanese for FUTURE! Hydrogen fuel cell car! Literally driving the future!
Now the ACRONYMS! Simple but smart!
RAV4! Recreational Active Vehicle with 4-Wheel Drive! Says exactly what it is!
FJ! Created for the Forest and Jungle! Rugged off-roader, honest name!
Now PLACE names!
HIGHLANDER! Scottish Highlands! Rugged people, powerful energy! The SUV embodies this spirit!
TACOMA! City in Washington State! Named after Mount Tacoma, the old name for Mount Rainier! American spirit!
TUNDRA! Arctic permafrost! Extreme conditions, unstoppable! The truck matches the name!
SEQUOIA! Giant California trees! Huge, strong, timeless! Largest Toyota SUV!
SIENNA! Italian city! But also rhymes with SIENA earth tones! Family-friendly elegance!
Here's the GENIUS! Toyota names show PHILOSOPHY! Crown names show HERITAGE and ROYALTY! Latin names show AMBITION! Place names show CAPABILITY! Future names show INNOVATION!
The number 8 extends EVERYWHERE! Even in model codes! Good fortune in every detail!
So when someone says I drive a Camry, you NOW say: Ah, Kanmuri! Little crown! Carrying Toyota's royal tradition since 1979! Best-seller for a reason! Watch them be AMAZED!
TOYOTA DECODED!
See a Corolla? You KNOW: Little crown of flowers, 50 million sold, world's best-selling nameplate, blooming since 1966!
TOMORROW? More Japanese precision! HONDA! Civic, Accord, Type R! The red H decoded!
Dream Toyota? Supra above all, reliable Camry crown, or future Mirai? Comment NOW! SUBSCRIBE for 19 more brands!
TheTurboTunnel, and NOW you speak Toyota!
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