Скачать или смотреть Masala Industry Uncovered : What You Should Really Be Buying? Masala Business | Process | Myths

Welcome back to Level Up with Anona, where we dive deep into the realities that shape industries and empower YOU with the knowledge to make smarter decisions.

In today’s spicy episode, we’re joined by a masala brand owner Mr Nirmit Bhandari from @vasantmasala455 pulls back the curtain on the secrets, myths, and malpractices happening in the world of spices — from shady shortcuts to export potential. Whether you're a curious consumer or an aspiring entrepreneur, this episode will level up your understanding of one of India’s most flavorful industries.

Weather you are planning to start your own masala business or planning to choose the right masala for yourself at home, Nirmit has explained very nicely and in detail about the process of making masala in the factory, procuring raw materials, processing it, selling it , margin details, export details and everything to understand in detail about masala industry

In This Episode, We Discuss:
The Real Masala Making Process
Common Myths Around Spices
How to Choose the Right Masala Brand
Shocking Industry Malpractices
How to Start Your Own Masala Brand
Exporting Spices: The Global Opportunity
Marketing, Branding , tips for Building Consumer Trust as a Brand
How to maintain authenticity, ensure quality, and stand out in a saturated market.

Whether you're a foodie, a health-conscious buyer, or a future spice mogul — this episode is packed with raw truths and practical insights to help you level up your spice IQ.

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If you have any further question, please feel free to comment below or DM on Instagram:

Below are the links:
Vasant Masala Instagram :   / vasant_masala  
Nirmit Bhandari :   / nirmitbhandari  
Website : https://www.vasantmasala.com/
Level Up with Anona :   / levelupwithanona  

Chapters:
0:00 - Precap
1:45 - Conversation Begins
2:52 - Why India Big in Masala
6:25 - Green V/s Red Chilli
7:15 - Vasant Masala History
10:58 - Organized V/s Unorganised Segment
12:49 - Traditional V/S Modern techniques
15:16 - Process of Masala Making
19:03 - Procuring of right Raw Material
21:32 - “Bharne ka Season” in Gujarat
23:20 - Quality Checks, cleaning Process, Packaging
28:23 - Mixing In Masala - People Need to Understand this
34:27 - Color in Kashmiri mirchi
35:56 - Cancerous Masala
38:21 - Factory Investment in Masala Business
43:44 - Margins in Masala Industry
45:44 - Online v/s Superstores
47:40 - Marketing in Masala
53:53 - Media Distribution of Masala
58:29 - Most Innovative Masala Campaigns
1:01:55 - His Packaging for Vasant packs
1:02:53 - Male Ambassador for Masala
1:05:55 - Expansion Plans for Vasant Masala
1:07:12 -Keeping Masala Safe for long term
1:09:39 - Exports in Masala Industry
1:13:11 - His own story in entering into exports
1:16:00 - Generational Business
1:17:03 - Selling Masala Online
1:18:35 - Using Expired Masalas
1:19:40 - Vasants Best selling Products
1:21:33 - Developing New Recipe
1:24:25 - Future of Masala Industry
1:29:39 - conversation ends

(Health Podcast, FMCG Podcast, LevelUpwithanona)

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