INNOVATION DRIVES PROGRESS: THE EVOLUTION OF SMOKE-FREE PRODUCTS

Описание к видео INNOVATION DRIVES PROGRESS: THE EVOLUTION OF SMOKE-FREE PRODUCTS

In our next Open Science event, we’ll learn how innovation can drive the development of smoke-free products with significantly lower risk profiles than cigarettes. Join us on June 12, at 5:00 p.m. CEST.

Our expert panelists will discuss the innovation and evolution of our smoke-free products, with our Tobacco Heating System as an example. They’ll explain the differences between the Tobacco Heating System, a heated tobacco product which relies on ceramic blade heating technology, and the next generation of our Tobacco Heating System, which employs an inductive heating element.

They’ll also show how the evidence we’ve gathered on both products is comparable across the range of different studies we conduct, including among our clinical studies.

The session will be moderated by former journalist Sukhi Hayer, who will be joined by Carrie Wade, Head of Scientific Engagement; Thomas McGrath, Global Head of Scientific and Medical Affairs Strategic Operations and Excellence; and Christelle Haziza, Global Head Scientific and Medical Affairs.

We look forward to receiving YOUR QUESTIONS at the event and hope to generate an informative discussion.

Read more about the event ➡️ https://www.pmiscience.com/en/news-ev...



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