Скачать или смотреть LiveGood Product Quality Facts With LG Product Formulator Ryan Goodkin

Today you are going to hear Ryan Goodkin, LiveGood product formulator and developer speak to the LiveGood product quality. He'll touch on the manufacturing process, the formulations, the ingredients, why they're chosen, for what reason and what they do. So, enjoy the video.

Ryan: Let's have a short discussion on quality, what it means to be, what it means to LiveGood. Nauder thank you for the question.

So LiveGood means a lot of different things to different people. But here's how I'm going to kind of try to summarize it when we decide to make a product.

In our manufacturing process, we only work with the most qualified suppliers and the top manufacturers that have at least CGMP certification, that is Continuous Good Manufacturing Practices. It's similar to the Big Pharma, pharmaceutical grade supplement manufacturing. So that's first and foremost.

We always test for identity, which means whatever we said is in it, is actually in it. We test for potency, so the strength that we say it is and it has stability. And then of course, purity. Purity is a big one. So you're looking for tests like mold, microbial tests, or mold, yeast, any contaminants. Now that's really important.

We do that on the bulk ingredient before we even go into manufacturing. And then of course we do it on finished product as well.

So a couple of examples might be something like our LiveGood Organic Super Reds. Here's an example where we're choosing an organic product that came from the farm. So we had to do a lot of extensive testing and I was very, very persistent and wanted to make sure it was gonna be USDA certified organic, which in itself has a lot of different tests required. So it's a robust program. It's not easy to get through. It's definitely a quality focused product, right.

Another one is our Factor4 our official product. Sourcing is huge. We resource from ethically sustainably sourced anchovy. It's cold water, cold, deep water, so that we know that the product is low in mercury, it's low in PCBs, it's hopefully lower even in microplastics. Right, we're hearing a lot on that now to.

Multivitamins ... so that's one way to look at quality right, identity, potency, purity, manufacturing process. The second way is the selection of ingredients that go into the product. Are they bioavailable, can the body use them. Here's an example of the multivitamin for women. For the folates in here and we chose the highest quality folate version, it's a methylated folate. Instead of using actually natural folates, not nearly as bioavailable as the methylated form of folate. So that's an example. The B12 is methyl cobalamin, so it's methylated. It's another example of trying to choose and focus on quality because it's bioavailable, we know that the body is actually going to be able to use it.

I think those are some solid examples.

Here's another one, we've got the protein, it's fermented pea, we want the fermentation process because it reduces all the bad characteristics of a plant based protein. It enhances the dry weight so we get more per scoop more protein per scoop. It gets rid of the phytic acid, which is an anti nutrient. So the fermentation. So again, it's kind of looking through its sourcing, it's testing, and then it's evidence based stuff that we know works for the body and that the body needs.

All right, hope this helps guys. Let me know if you have any other questions.

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