Fast Fashion & Overconsumption will be Our Demise: On Shein & Temu

Temu is a new, insanely low priced online marketplace that is based in Boston, Massachusetts, but is headed by the Chinese corporation PDD Holdings. Though the company is not directly fast fashion-centric, Temu is still very much related to this business type. Temu, amongst several other China-based companies, appears to have largely co-opted retailer Shein’s sketchy business model. Shein, and all of their infinite wisdom, recently sponsored a brand trip for a few naïve influencers. In this video, I explore all the reasons why I believe both businesses should not be championed in the influencer space…or by anyone.

Alternative Video Title: "Why I will Never Accept a Brand Deal from Temo or Shein"

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Other Required Readings:
Colleen Ballinger: When the Mask Slips    • Colleen Ballinger: When the Mask Slips  
The iilluminaughtii Drama is So...Corporate:    • The iilluminaughtii Drama is So...Cor...  

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Sources Document: https://docs.google.com/document/d/1V...