6 steps of marketing planning

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These are the 6 steps often used in my webinars of strategic marketing planning. Every strategic marketing model has a place in one of these steps. Make sure you know where a model belongs to not make any mistakes.

Have a look at my webinars concerning these models:

Michael Porter's Generic Strategies explained:    • Generic Strategies Porter explained  
Treacy & Wiersema's Value strategies explained:    • Treacy & Wiersema's Value strategies ...  
Ansoff's growth matrix explained:    • Ansoff growth strategies explained  
Blue Ocean Strategy:    • The Blue Ocean Strategy explained  
The Value Chain of Porter explained:    • Value Chain of Porter explained  
Michael Porter's 5 Forces model explained:    • Michael Porter's 5 Forces model expla...  
The BCG Model explained:    • The BCG model explained  
7S model of McKinsey:    • 7S Model of McKinsey explained  
SWOT Analysis explained:    • SWOT analysis explained  
Abell's Business Definition explained:    • Abell's business definition explained  
MABA Portfolio analysis explained:    • The MABA Analysis/GE Matrix explained  

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You can also leave your comments or requests in the section below to ask for any other models which you would like to have explained in a webinar.

Thank you all for watching and good luck with your exams or business!