Скачать или смотреть Martech Stack Builder v1.0.1 - yes it is out of BETA 🎉

I have quietly taken my Martech Stack Builder out of BETA for quite a few obvious reasons. Mainly being... it works well enough to cater to marketing agencies, contractors, and practitioners.

In this update video I focus more on how to add metadata to the connections between your martech stack tools. The metadata is used for analysis of your stack. Using the Research Assistant feature you can perform cost analysis, privacy audits, data flow checks and more.

The cool feature of the Research Assistant is that you can now search for alternative marketing technology solutions. Need to replace your CDP? Discover and even compare solutions using the Martech Stack Builder.

More fascinating, is that now, after doing a comparison or finding an alternative, you can quickly generate RFI documents to send to the vendors, including a cover letter. Through a series of interview style questions context is collected and together with your martech stack the information is processed and presented to you in a way that will allow you to not lose valuable time.