What is Supply Chain Strategy? Planning and Examples - AIMS Education

Supply chain strategy refers to the comprehensive plan implemented by a company to manage the flow of goods, services, and information from suppliers to customers. This strategy encompasses elements such as procurement, logistics, operations, and distribution, all aimed at optimizing efficiency and effectiveness throughout the supply chain. An effective supply chain strategy can significantly enhance a company's competitive advantage, reduce costs, and improve customer satisfaction by ensuring that products are delivered timely and reliably. Integrating technology and data analytics into supply chain strategy also enables better decision-making and greater adaptability to changing market conditions.

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