Скачать или смотреть HighLevel Pricing That Actually Works | Office Hours With Mike Cooch

In this Office Hours, Mike Cooch breaks down the pricing strategies that can make or break your HighLevel agency. He reveals why hitting those 65% margins is absolutely critical and walks through real package configurations that actually convert. Mike gets into the weeds on credit systems, usage billing, and smart upsell structures that keep clients happy while protecting your bottom line.

00:00 - Welcome to Office Hours
02:15 - Social media scheduling success
03:09 - Pricing strategy: Stop underpricing your services
03:54 - Package upgrades when clients grow
04:57 - The 65% margin rule explained
06:55 - Balancing margins vs competitive rates and churn
08:36 - Prime the pump: Which posts to boost
10:11 - Testing ad variations vs visibility campaigns
14:37 - Cold email tools and UPEX clarification
16:23 - R6 updated materials and lead magnets
27:46 - HighLevel trial plans: 14-day vs 30-day explained
29:47 - Billing structure and SMS credits breakdown
32:21 - SaaS configurator demo and credit system
41:50 - Sub-account strategy for new agencies
46:37 - Content marketing vs cold calling effectiveness
54:44 - Hiring freelancers: The three-person test method
1:02:44 - Domain management through HighLevel
1:04:50 - Blog writing templates and proven structures
1:09:18 - Final thoughts

WHAT IS OFFICE HOURS?

Office Hours are free calls for early-stage entrepreneurs—held weekly—with no agenda other than trying to help you with any questions you have about starting or growing your business!

Click here to join our free community of thousands of entrepreneurs and register for future Office Hours calls: https://labspecial.com/office-hours

WHO IS MIKE COOCH?

Mike Cooch has founded successful, seven-figure businesses in technology services, agency services, publishing, and e-commerce (and flopped on a variety of attempts as well…keepin’ it real!).

His businesses have been named to the INC Magazine List of Fastest-Growing Companies three years in a row and were also nominated as the Best Places to Work in their respective cities.

He has an MBA from Babson College (the #1 ranked entrepreneurship school in the world 25+ years running—go Beavers!), where he has been a regular guest lecturer on the topic of ‘Managing a Rapidly Growing Business’ and a BS in Finance from Colorado State University.

He has three children, is an avid skier, hiker and traveler, and is loving life in his adopted hometown of San Diego.

His mission is to help other entrepreneurs build businesses that give them more freedom, more money, and more impact.

RESOURCES

🟢 To learn more about his thoughts on HighLevel—what Mike believes is the #1 tool for Digital Agencies to use to deliver scalable, profitable services—and get a FREE TRIAL to the software, visit: https://servicesthatscale.com/highlevel

🟢 To learn more about Mike's HUGE HighLevel bonus package, visit https://servicesthatscale.com/highlev...

🟢 To get more information on how to start a digital marketing agency using the Services That Scale strategies, visit https://servicesthatscale.com/start

🟢 To learn the 14 automated, high-margin digital marketing agency services that Mike likes best, visit https://servicesthatscale.com/14services

🟢 To register for FREE Q&A calls with Mike Cooch, join our community at https://labspecial.com/office-hours

🟢 Get FREE access to Mike's course on the 7 key strategies he's used to start and scale Agencies to multiple seven figures in revenue at https://servicesthatscale.com/growfaster

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Visit https://servicesthatscale.com for strategies to scale your digital marketing agency, freelance, or consulting business quickly and profitably.

Visit https://lvrg.com to discover growth strategies for online lifestyle entrepreneurs who want more freedom, more money, and more impact.