Content Trend Predictions for 2025 - Unbranded Ep 032

Welcome to Episode 32 of the Unbranded Podcast! In this episode, our hosts dive into their predictions for the trends that will shape 2025. From AI advancements to the future of content creation, join Jay, Judie, Sian, and Jen as they explore what's on the horizon.

00:00:00 - 00:01:31 Introductions and welcome

00:01:31 - 00:16:04 Segment 1: Trend Predictions/Styles That Will Catch On
- Predicts personalized AI videos will become bigger
- Jay shares his experience with Loom in courses
- Sian uses welcome videos for new followers in ‘The Club’
- Talks about TikTok ‘Symphony’ and AI avatars
- Discusses AI's role in personalizing ads
- Jay mentions Muriel Foley’s insights on Meta's privacy policy
- Believes real authenticity will become more significant
- Concerns over small business budgets and trust in AI
- Hosts debate the impact of AI avatars
- Speculate on AI's role in business operations and communication skills
- Examples of AI in everyday tools like clubcards and bot checkers

Links:
BHuman https://www.bhuman.ai/
Loom https://www.loom.com/
The Club Women's Network https://theclubwomensnetwork.com/
TikTok Symphony https://www.tiktok.com/business/en/bl...
Muriel Foley   / murielfoley_  

00:16:04 - 00:25:34 Segment 2: Trends That Won’t Last
- Encourages trying trends regardless of their longevity
- Sian believes podcasts will grow, with only the strongest surviving
- Jay emphasizes the need for constant innovation
- Jen notes other platforms being prioritized over podcasts
- Thinks short videos are distracting but hold value
- Predicts a shift towards trying various video types
- Hosts discuss posting longer videos on Instagram
- Believes people follow personalities and values behind-the-scenes content
- Anticipates the ‘shop’ feature

00:25:34 - 00:29:51 Segment 3: Teach Me Something New
- Shares Gary Vee’s thoughts on AI identifying products in videos
- Talks about using Google Lens to identify items
- Shares a story about using Google Lens for Instagram comments
- Judie adds its use in online dating
- Emphasizes kindness and mentions Muriel Foley's series on online protection

Links:
Gary Vee   / garyvee  
Muriel Foley   / murielfoley_  

00:29:51 - 00:30:30 Outro

Thank you for listening!