Pay Per Appointment: The RIGHT Way To Do It For B2B Lead Generation

Chances are, you’ve tried some form of appointment setting service before—maybe paying for hours of cold calling or a long-term retainer—but struggled to justify the pricing.

That’s where the pay-per-appointment lead generation model comes in. It's rarely offered as a pricing model, so is it too good to be true... and ultimately is it worth it?

In this video, our very own Alexa Galucki, Sales Enablement Manager at ViB, dives into how pay-per-appointment works, why it’s a rare but powerful pricing model, and what to look for in a provider to ensure you get high-quality leads.

Curious to try it yourself? ViB offers a custom trial of our pay-per-appointment service. Hear how to generate a handful of ready-to-meet prospects at half price at https://vib.tech/trial-appointments

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CHAPTERS:
0:00 – Intro: Why appointment setting can be tricky
0:40 – What is appointment setting?
1:00 – Steps in the pay-per-appointment lead generation process
1:18 – Fee for service vs pay-per-appointment pricing models compared
2:02 – Why pay-per-appointment is a rare and smart choice
2:21 – What to look for in a pay-per-appointment provider
4:00 – Alexa's final tips
4:28 – Get started at a low risk

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