Скачать или смотреть S2 E18 - Braless Revolution: How Zixuan Built Lootee | D2C Success Story | The Collaborative Canvas

In this episode of The Collaborative Canvas, we sit down with Zixuan Singh Sareen — Founder & CEO of Lootee - The Braless T-Shirt Company.

After moving to India and facing the daily discomfort of limited options for modest yet comfortable coverage, Zixuan identified a major gap in the market. What started as a personal challenge led her to invent the Lootee t-shirt — a pain-free, sweat-free alternative to traditional bras, designed for modern women seeking comfort, modesty, and freedom.

In this candid conversation, Zixuan shares:
-What inspired her to launch Lootee
-How she identified and built her target audience
-The biggest challenges she faced in the D2C journey
-How digital marketing and e-commerce shaped Lootee's growth
-Advice for aspiring D2C entrepreneurs in India

Whether you're an entrepreneur, D2C founder, or simply inspired by real-world innovation — this episode offers valuable insights into building a brand that solves real problems.

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🎙️Guest - Zixuan Singh Sareen
Linkedin -   / zixuansinghsareen  


🎙️Host - Ankesh Saxena
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