John F. Kennedy rallies the crowd in PRIMARY

Later this month, we’re releasing The Kennedy Films of Robert Drew & Associates, a collection of landmark achievements in documentary filmmaking. The first in the set is Primary, which documents the 1960 presidential primary in Wisconsin and was shot on a camera engineered specifically by Drew and his team to allow for sync-sound recording, a feature that made the entire genre of cinema verité possible.

In one of the most famous shots in all of documentary history, Albert Maysles’s camera follows JFK into Milwaukee’s American Serb Hall (host tonight to a post-primary party for Republican candidate Ted Cruz). The scene documents the palpably intense level of adulation that Kennedy had already managed to attract, and which would carry him later that year to the highest office in the country.

Learn more about the Kennedy films of Robert Drew & Associates here: http://bit.ly/KennedyFilms