[SpotOn Series] The Flavors of Cuban Fritas With Jorge Llapur, Co-Founder of Cuban Guys Restaurants

Jorge Llapur is Co-founder and Managing Partner of Cuban Guys Restaurants, a vibrant eatery known for serving delicious Cuban fritas and authentic Cuban cuisine. With over 25 years of experience in multi-unit leadership within the restaurant industry, Jorge has successfully expanded Cuban Guys to five locations and a food truck, showcasing his commitment to culinary excellence and community engagement. Jorge's journey from working at Burger King to leading Cuban Guys highlights his entrepreneurial spirit and passion for Cuban flavors.

Here’s a glimpse of what you’ll learn:
[00:00] Intro
[01:24] What is unique about Cuban food?
[02:28] Jorge Llapur's journey into restaurants
[05:23] The secrets to the Cuban frita
[08:18] Lessons Jorge learned from starting his restaurant
[10:32] How a food blogger boosted Cuban Guys
[13:58] The key to restaurant expansion
[20:40] How Jorge’s restaurants changed after the pandemic
[22:30] Future plans for Cuban Guys franchising

In this episode…
The restaurant industry offers diverse opportunities for entrepreneurs to combine their passion for food with business acumen. How can aspiring restaurateurs leverage their experience to create successful fast-casual concepts?

According to Jorge Llapur, who co-founded Cuban Guys Restaurants, success in the fast-casual restaurant industry comes from blending culinary passion with operational expertise. Jorge's journey from a part-time job at Burger King to founding his own Cuban-inspired fast-food chain demonstrates the value of learning from established brands and applying that knowledge to create a unique concept. He emphasizes the importance of understanding all aspects of the business, from marketing to facilities management, especially when starting a new venture.

On this episode of the Top Business Leaders Show, Rise25's Chad Franzen welcomes Jorge Llapur, Co-founder and Managing Partner of Cuban Guys Restaurants to chat about his journey in the restaurant industry, the concept behind Cuban Guys, challenges of entrepreneurship, adapting to market changes, and strategies for growth and customer acquisition in the fast-casual dining sector.

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Rise25 Co-founders, Dr. Jeremy Weisz and John Corcoran, have been podcasting and advising about podcasting since 2008.