Packaging Design ProTips with Tanya Kar - 2 of 2 | Adobe Creative Cloud

Watch and learn alongside designer Tanya Kar on Adobe Live as she uses Illustrator and Photoshop to design packaging for Welly - a gummy multivitamin brand! Over the next two days, join Tanya as she takes a deep dive into the brand identity, competitors, colors, typography, multiple packaging concepts, and mockups!

Guest Tanya Kar is a graphic designer based in Savannah, GA: https://www.behance.net/21tanya_kar

Host Shauna Lynn is a hand lettering artist and illustrator based in Chicago: https://www.behance.net/shaunaparmesan

Join us LIVE on Behance: https://www.behance.net/adobelive

Chapters
00:00 Start
04:00 Intro of Tanya
10:00 Where would Tanya want to work, if she could choose anywhere?
11:00 Designing eyes for character illustrations
18:20 How to find work after your Bachelor’s Degree
23:40 Clipping masking in Illustrator
26:20 How does Tanya render her 3D models
29:00 When to make changes to
32:00 Optical alignment
38:00 Where do you get the product box dieline and dimensions
42:00 handling package bleed
49:00 Creating a branded box
52:40 The thought process behind creating wordmarks
01:01:00 Designing the inside of a box + info inserts
01:15:50 What is a text river?
01:25:30 Do you need to be a copywriter to do design
01:30:00 Artist spotlight
01:40 Creating product mockups

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Packaging Design ProTips with Tanya Kar - 2 of 2 | Adobe Creative Cloud
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