Скачать или смотреть The Ai Playbook Every Pest Control Business Needs

AI has completely changed the way businesses need to think about SEO, paid search, and tracking performance. If you’re still running digital marketing like it’s 2020, you’re already behind.

I partnered up with our friend @DannyLeibrandt , the Founder of Pest Control SEO for our Digital Marketing Masterclass. We're going to break down exactly how to adapt your marketing strategy in the AI era:

Mat Rogers, CEO of Lizard Marketing
Facebook: /the.mat.rogers
LinkedIn: /the-mat-rogers
Instagram: /the.mat.rogers
Website: www.lizardmarketing.co

Danny Leibrandt, Founder of Pest Control SEO:
Facebook: /dannyleibrandt
LinkedIn: /dannyleibrandt
Twitter: /dannyleibrandt
Website: https://dannyleibrandt.com

🔑 What you’ll learn:

How AI Overviews (SGE) are reshaping search visibility

Why SEO is no longer about keywords—it’s about trust signals & content clusters

The paid search strategies that drive higher-quality leads at lower costs

The KPIs that actually matter in 2025: CPQL, ROAS, Attribution, and Click Share

Practical steps: schema markup, GBP optimization, and AI-informed content strategy

This session is designed for service-based companies (pest control, lawn care, HVAC, plumbing, etc.) who want to dominate their market and stop wasting money on outdated tactics.

👉 If you want to future-proof your business, this is the place to start.

Timestamps:

00:00 Intro - Mat Rogers & Danny Leibrandt
01:01 Stop Tracking Crap KPI's
09:58 SEO Is Now Pay-To-Play
14:26 Google Ads Got Hijacked By Ai
19:34 Your Website Is A Liability
27:55 Google Doesn't Trust You
31:58 Fix These Conversion Killers
38:54 Ai Won't Replace You

📈 Ready to make your marketing work post-AI?
Subscribe for more insights:    / @lizardmarketing  
Learn more about Lizard Marketing: https://lizardmarketing.co

Follow Lizard on social media:
Facebook:   / lizardsem  
LinkedIn:   / lizard-marketing  
Instagram:   / lizard.marketing  

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