Can Apple Podcast Artwork Help Increase Your Podcast Downloads?

Back in episode 38, we talked about Apple Podcasts introducing episodic podcast covers - that is, each podcast episode can have its own bespoke artwork; a little bit like a YouTube thumbnail. Nearly a year later, I'm now reviewing the effectiveness of individual podcast episode artwork to see if its made any difference to my downloads or listenership at all.

🌟 Listen to Ep 34: Is Apple Podcasts Turning Into YouTube? ➡️ https://lazygirlpod.captivate.fm/epis...

Highlights:
Comparison of episode thumbnails on podcasts to video thumbnails on YouTube for attracting listeners.
My experience of creating unique podcast artwork for each episode, including going back to previous episodes.
The effectiveness of episode graphics in increasing podcast listenership.
My promotional strategy for The Lazy Girl's Guide to Podcasting podcast across various platforms like Twitter, TikTok, and blog posts.
Importance of considering the time and effort required for maintaining consistent episode graphics.


Timestamps:
00:00:00 Intro
00:01:03 Apple Podcasts Episode Thumbnails: A YouTube Strategy for Podcasting?
00:02:09 Creating Podcast Artwork
00:03:19 The Impact of Episode Graphics on Podcast Listenership
00:05:03 Effectiveness of Episode Graphics in Podcast Promotion
00:07:12 Importance of Individual Podcast Episode Graphics
00:07:55 Exploring the Impact of Using Episodic Graphics for Podcast Episodes

My podcasting kit:
🎧 Riverside: https://veritysangan.com/riverside
👩‍💻 Content repurposing: https://veritysangan.com/summaraize
🎙 Blue Yeti microphone