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Book Marketing That Actually Works (with Dale L. Roberts) | Low/No-Cost Tactics, Podcasts, Libraries & More

In this episode, Danica Favorite from PublishDrive sits down with Dale L. Roberts to talk practical, low- or no-cost book marketing that moves the needle—podcast guesting, local media, libraries, conferences, QR-code hacks, free promo sites, and simple video marketing you can start today. We also chat about Dale’s upcoming Kickstarter and why visibility—not platforms alone—sells books.

If you’ve ever thought “I published…now what?” this is your playbook.

What you’ll learn

Why “publish it and they will come” is a myth—and what to do instead

A step-by-step system to land podcast interviews (for free)

How to turn appearances into ongoing authority assets

Local media & libraries: exactly how indies can break in

Conferences: networking that actually sells books

The QR-code business card hack (no printing required)

Where to find free book promotion listings

Video marketing on a shoestring—start with what you have

Dale’s Kickstarter for his updated self-publishing series + workbook



Resources mentioned

Dale’s Kickstarter (notify on launch): daleLinks.com/kickstarter

Free promo site directories (Dale’s list): daleLinks.com/promosites

Podcast booking (free): https://podcastguests.com/

PublishDrive Promotions (included with subscription): https://publishdrive.com/

Brave New Bookshelf podcast (AI & publishing):    / @bravenewbookshelf  

Author Nation (Las Vegas): https://www.authornation.live/

Library apps: Libby/OverDrive

For more information about PublishDrive, visit: https://publishdrive.com

Read our blog: https://publishdrive.com/blog
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