Scaling an Indian manufacturing company globally | MSME growth from 1 CR. To 80 CR. | MMM Ep. 1

Welcome to the inaugural episode of Meet Momentum Masters by Shweta Upadhyay. Our first momentum master is Nilesh Khimsaria, COO of Galaxy Sivtek, a leader in manufacturing of sieving and filtration equipment.

He has over 35 years of experience in the vibratory equipment business and is a strong believer of continuous improvement. He has served as a governing council member of Quality Circle Forum of India, Vadodara chapter and embodies the true spirit of entrepreneurship with his relentless pursuit of continuous learning and innovation.

He is also a passionate Gujarati content creator with his motivational channel NK Vichar Shreni, where he produces motivational videos in Gujarati to inspire the youth. He is on a mission to positively impact the lives of more than 10,000 people he leads with vision and purpose.

In this thought provoking episode, we delve into the key drivers of momentum for exponential growth of a business: innovation, customer focus and marketing excellence, the key advantages of Indian engineering mindset, the perception of Made in India products in minds of global customers, and how to leverage the power of offline marketing, digital marketing & video marketing in a manufacturing business to scale business globally.

For MSME entrepreneurs in manufacturing domain, looking for practical advice on How to turn customer insights into innovative products, How to perfect the art of customer service and delight in manufacturing domain, How to leverage technology to sense the new market demands for smart machines, How to digitally transform the production environment to manufacture intelligent Industry 4.0 ready machines, and the key traits an entrepreneur needs for exponential business growth.

Don’t miss out on the valuable insights from our momentum master Nilesh Khimsaria in this episode. Tune in for more such enlightening content on entrepreneurship and exponential business growth.

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00:00:00 - Intro
00:03:09 - Journey as entrepreneur & Factor for growth of Galaxy Sivtek
00:04:57 - Gaps in Sieving industry & Differentiation for Galaxy Sivtek
00:08:19 - Momentum Effect Book & Key drivers for Momentum
00:09:07 - Key Marketing strategies: Digital marketing
00:13:22 - Video as marketing & lead acquisition Tool
00:14:44 - Video to tap onto global market
00:15:47 - 3d Animation for Industrial product marketing
00:16:58 - Video as a customer service tool
00:19:45 - How Customer Testimonial videos help
00:20:40 - Pillar 2 Customer focus
00:22:56 - McDonalds success story: Improving sesame seeds quality with customised machinery
00:24:35 - Customised sieving solution for Defence Sector & ISRO
00:26:18 - Unique Customer Service initiative: Free Health Checkup of machine
00:28:46 - Understand global customer needs with help of worldwide channel partner network
00:30:23 - Need for Strong Product for Global market
00:31:23 - Global Market Difference: Skilled operator
00:32:26 - How global customers are different | How to gather accurate requirements
00:33:38 - Third driver of momentum: Innovation
00:34:33 - More Stringent Product quality in Demand
00:36:34 - Breakthrough Innovation - Aashirwad Atta
00:38:37 - Machines with higher precision for food & Pharma
00:40:13 - Machines with higher precision for global market
00:41:21 - Industry 4.0 product | I-Sivtek with preventive maintenance insights
00:43:49 - Other USPs- Technical centre across India with Product Trial facility
00:45:05 - Other USPs- Technical centre across India with Product Trial facility
00:50:28 - Entrepreneur traits: Continuous learning from global mentors
00:52:57 - Entrepreneur traits: How Spiritual Quotient helps
00:55:06 - Journey as Content creator on YouTube
00:56:20 - Entrepreneur on a Purpose: Impact 10,000 + youth with content
00:57:14 - Discipline for consistent momentum in content creation
01:00:57 - How to stay motivated for content creation on not-so-good days
01:03:33 - Key lessons for entrepreneur to maintain momentum in manufacturing
01:04:28 - Moving towards Automation for consistent production quality
01:06:02 - Any advantage Indian engineers have in manufacturing?
01:08:21 - Building team
01:10:28 - Key lessons for Entrepreneur in general
01:11:54 - How visibility in exhibitions is key to global customer trust
01:13:31 - Perception of Global customers for 'Made in India' products
01:14:40 - India over other country in overseas
01:15:37 - Growth plan- From 10 cr to 1 cr and rebuilding for reaching 100 crore turnovers
01:20:01 - Proud feeling as entrepreneur: Studied from Gujarati medium - built MNC level company
01:21:48 - Building second line of leadership as MSME