Скачать или смотреть Ground Signal 101 Session 3 | Understanding What Consumers Want

In Episode 3 of Ground Signal 101, you’ll learn how to see what’s actually driving demand in your market, not guesses, not last year’s menus, but what consumers are talking about right now.

You’ll learn how to identify:
Cocktail formats gaining traction
Flavors accelerating faster than average
Seasonal and occasion-based spikes in demand
The real language consumers are already using

We’ll also walk through a fast, practical platform exercise showing you how to:
Navigate your Territory Overview
Analyze On-Premise Experiences
Spot top consumer occasions driving traffic
Identify trends that can translate directly to menu and sales opportunities

If you want your calls to feel more relevant, more confident, and more aligned with buyer priorities, this session is for you.