Kim Soares: In-game Item Trading - New Multi-billion Market in Games | Games Now!

This lecture was live streamed on 24th Aprily, 2023.

Kim Soares is the founder and CEO of Social First. He’s an experienced game development executive, board veteran in many companies, regular speaker at industry events, and an enthusiastic gamer.

Players have traded their in-game items for money in various grey markets for decades, at least for 20+ years. Changing it into mainstream white market, with real money, will create new revenue streams worth several billions annually.

00:00 Introduction
00:19 Social First Introduction
00:50 Item Trading is not Anything New
02:43 Value of the Grey Market
03:57 Runescape as a Example of Grey Market
05:44 Problems of Grey Market
07:18 Enter Blockchain
08:30 Gamers don't Want Blockchain
09:38 Solution
11:34 Idea Explained
12:30 Integrating Real-money Items into Your Game
14:48 Recap
16:29 Questions

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Find more about Social First: https://www.socialfirstgames.com/
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Games Now! is an open lecture series on the dominant topics and emerging trends in games. In Games Now! we dig deeper to what is current at the game scene – and what will happen in the near future. The topics and speaker invitations are curated in collaboration with Finland’s game industry leaders and companies. Our guest speakers are industry leaders and inspiring individuals providing their insights and advise for students and practitioners.

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