Former Cambridge Analytica chief Alexander Nix faces parliament

Alexander Nix faced MPs today (pictured) and told them that an undercover film where he claimed Ukrainian prostitutes 'worked well' for honeytraps was a 'lie' to impress potential clients. Mr Nix was suspended as Chief Executive of CA in March after it emerged that it was mining Facebook accounts and selling the data on without permission. The millionaire was called back to Parliament to clarify evidence he gave in February after an embarrassing Channel 4 documentary showed him bragging about 'dark arts' used to win elections for clients around the world. He said: 'That was all a lie. For me to get carried away was deeply embarrassing but something I regret enormously because of the impact on my company and also my staff'. Nix said he was 'entrapped' and the victim of a media conspiracy claiming the extraordinary things he said were 'overzealousness to secure a contract' and 'tell a client what we thought he wanted to hear'.

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