Скачать или смотреть Copywriting Day 270: Breaking Down The "PAPA HORMOZI'S" Funnel!

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Alex Hormozi doesn't sell courses, he takes equity. Here's the complete breakdown of his funnel strategy: from content creation to partnership deals. Learn how he qualifies clients through free value and builds a business empire without being a "guru."

What You'll Learn:
✅ Hormozi's journey: Operator → Investor → Educator
✅ His 3 core businesses: Gym Launch, Prestige Labs, Allen
✅ Content strategy across platforms (YouTube, Instagram, LinkedIn, Twitter)
✅ Top of funnel: Free content positioning
✅ Middle of funnel: Books, webinars, workshops
✅ Bottom of funnel: Equity partnerships (not courses)
✅ How he qualifies founders through free content
✅ Why this funnel works for high-ticket business consulting

Timestamps:
0:00 - Why I'm studying Alex Hormozi's funnel strategy
0:28 - His evolution: Business operator to equity investor
1:08 - The 3 businesses he actually runs (not courses)
1:45 - Content strategy breakdown by platform
2:20 - YouTube vs Instagram vs LinkedIn content differences
2:51 - Acquisition.com equity model explained
3:19 - Middle funnel: Free books & workshops for qualification
3:50 - How free content creates testimonials & results
4:34 - The partnership funnel: Content → Book → Equity
4:58 - Qualifying buyers without selling courses

#AlexHormozi #FunnelStrategy #BusinessGrowth