Скачать или смотреть Running Through the Boom: How Brooks Is Winning Over Generation Well | Leadership Next

What does it take to lead during a new era of health, culture, and commerce? Brooks Running CEO Dan Sheridan joins Leadership Next to discuss the company’s pivotal role in today’s running resurgence, and how it’s winning over Generation Well. From investing in biomechanics and injury prevention to launching lifestyle collaborations, Sheridan shares how Brooks remains purpose-led and performance-focused while adapting to modern consumer habits. He also reflects on navigating global expansion, tariff challenges, and how a strong internal culture has kept Brooks grounded as it grows.

Chapters:
00:00 - Introducing Dan Sheridan
01:06 - Brooks Running Shoes and Brand Evolution
02:06 - Running as a Cultural Phenomenon
03:20 - Urban Transformation and Business Collaboration
05:16 - Dan Sheridan's Background at Brooks
08:41 - Career Journey and Leadership Aspirations
11:02 - Technical Innovation in Running Shoes
14:46 - Capturing New Generations of Customers
17:52 - Global Running Trends and Gen Z
20:31 - Dan's Path to Becoming CEO
22:58 - Biggest Career Risks and Challenges
29:44 - Leadership Philosophy and Optimism
34:22 - Customer Stories and Feedback
39:59 - Lifestyle and Fashion Expansion
42:01 - Global Manufacturing and Trade Challenges
47:18 - Highlights and Challenges of the Past Year

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