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Paolo Sironi sits down with Rik Coeckelbergs to discuss why values and identity are not optional in modern banking—they’re essential. Rik explains why C-suite leaders must look up from day-to-day execution and ask a deeper question: does what we’re building still reflect who we are?

This clip unpacks why ethos is more than a feel-good term. It is a critical filter for governance, strategy, and customer trust in an era of rapid change.

#DigitalStrategy #FintechLeadership #OrganizationalCulture #TheBankersBookshelf

Watch the full episode →    • Why Banking Needs a New Ethos, With Guest ...  




✅ What You’ll Learn:

Why ethos is essential to trust in banking—not just PR spin

How the Rhetorical Triangle can guide your bank’s transformation strategy

Why digital transformation alone isn’t enough without human empathy

How to reframe banks as semi-public institutions with societal duties

The dangers of performative ESG and the shift toward authentic impact


👤 Guest Bio:

Rik Coeckelbergs is the founder of The Banking Scene and author of A New Ethos in Banking. A leading voice in financial transformation, Rik has advised banks, hosted global conferences, and pioneered conversations on responsible banking, ethical frameworks, and the human impact of fintech.


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👤 Connect with Rik on LinkedIn:   / rikcoeckelbergs  
🌍 Learn more: https://provoke.fm
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