Personal Data Pseudonymization Versus Anonymization In The Age Of AI & Big Data

Описание к видео Personal Data Pseudonymization Versus Anonymization In The Age Of AI & Big Data

Big Data LDN 2022, 22 Sept, 1:20pm, Customer Data & Privacy Theatre
Speaker:
Tudor Galos, Tudor Galos Consulting

In this session we will explore the difference between personal data pseudonymization and anonymization and how different anonymization techniques do not work anymore in the age of big data and artificial intelligence algorithms that can reidentify individuals based only on a few data points. We will also go through efficient anonymization and pseudonymization best practices and we will debate what are the risks versus benefits of using pseudonymized personal data sets that cannot be used by third parties to reidentify individuals

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