Скачать или смотреть why e.l.f. buying rhode is BIG for vegan brands 🐇

hailey bieber just sold rhode for $1 billion!! not to estée lauder or lvmh... but to e.l.f. beauty. in this video, i unpack what that means for the future of vegan beauty, cruelty-free brands, and indie founders who’ve changed the industry.

we’ll talk about the rise of fast beauty, burnout, buyout culture, and what happens when legacy brands stop buying... and brands like e.l.f. start.

💬 discussions points!!
do you trust acquired brands?
what’s your go-to ethical brand right now?


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