Скачать или смотреть RBI Retail Direct | Invest in Government Securities Online Directly with RBI | Yuga Films

Want to invest safely in Government of India bonds – directly with RBI, without intermediaries?

This explainer film introduces RBI Retail Direct – a one-stop online solution from the Reserve Bank of India that allows individual investors to buy and sell Government Securities (G-Secs) directly, through a Retail Direct Gilt (RDG) account maintained with RBI.

What is RBI Retail Direct?

RBI Retail Direct is an online portal and mobile app that lets you:
• Open and maintain a Retail Direct Gilt (RDG) account directly with the Reserve Bank of India
• Invest in Central Government securities, State Government securities, Treasury Bills (T-Bills) and Sovereign Gold Bonds (SGBs)
• Access both primary and secondary markets for these securities (via RBI auctions and the NDS-OM platform)
• Invest and transact online using UPI and net banking
• Invest without any intermediary – account opening and maintenance are free of cost (only payment gateway / bank charges may apply)

Key Features Highlighted in the Film

• Invest in a wide range of Government securities:
– Central Government bonds / Government of India dated securities
– State Development Loans (state government bonds)
– Treasury Bills (short-term G-Secs)
– Sovereign Gold Bonds (SGBs) as a digital alternative to physical gold

• Direct access to primary auctions & secondary market:
– Bid in government security auctions in the primary market
– Buy and sell G-Secs in the secondary market via RBI’s NDS-OM platform
– No need for a broker or demat account to participate in these markets

• Retail investor–friendly online platform:
– Web portal and mobile app
– Enabled with UPI and net banking for payments
– Simple, guided flows for opening an RDG account and placing bids

• No intermediary, transparent structure:
– You open and hold your Retail Direct Gilt account directly with RBI
– You participate in auctions and trade in secondary market without a middleman
– The portal is supported by RBI’s trusted, stable infrastructure

Why consider RBI Retail Direct?

• Safety:
– Government securities are considered among the safest rupee investments, as they are backed by the Government of India.

• Stable returns:
– G-Secs can provide predictable, fixed-income returns if held to maturity.

• Flexibility:
– Access to short-term T-Bills, medium-term bonds, and long-duration securities
– Ability to enter and exit via the secondary market, subject to liquidity

• Low cost:
– Opening and maintaining an RDG account with RBI is free of cost; you only bear payment gateway / bank charges, not broker or fund expense ratios.

• Nation-building angle:
– When you invest in Government securities, you are effectively lending to the Government of India and contributing to nation-building, while seeking stable returns for your portfolio.

RBI Retail Direct is ideal for:
• Retail investors looking to diversify beyond fixed deposits and mutual funds
• Risk-averse savers who value safety and stability
• Long-term investors who want direct exposure to G-Secs, SDLs, T-Bills and SGBs

To know more or to open your Retail Direct Gilt (RDG) account, visit the official RBI Retail Direct portal or app and explore how you can participate, invest and trade in Government securities online.

About RBI Retail Direct

The RBI Retail Direct Scheme, launched by the Reserve Bank of India, aims to democratise access to Government securities by making it easy for individual investors to open RDG accounts and invest directly in G-Secs through an online platform.

About Yuga Films

This explainer film is produced by Yuga Films, a Bangalore-based video production and post-production studio that works with financial institutions, regulators, banks and fintechs to create:
• Product and policy explainers
• Investor education and awareness films
• Brand and corporate videos
• Digital content for YouTube, social media and events

From script and visualisation to animation/live action, voiceover, edit and finishing, Yuga Films helps turn complex financial products and platforms into clear, investor-friendly stories.

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