Скачать или смотреть Defining China Expertise: Myths vs Reality in Business, Strategy & Policy

The term “China Expert” gets used everywhere — in boardrooms, media, and policy debates. But what does it really mean, and who truly earns that title?

In this livestream replay, as a marketing professionals and consultant with 15+ years in China, fluent in Mandarin, and former senior marketing and communications expert at Huawei & vivo, I challenge conventional narratives around who we should trust on China.


📌 What we cover:

Why the “China expert” label is often too vague.

The real markers of China expertise: language, culture, and lived experience.

Lessons from inside Chinese companies

Why global governments and businesses need better China perspectives in 2025


⏱️ Chapters

00:00 - Livestream start
02:35 - Livestream introduction
04:28 - I've spent 15 years working in China
08:45 - Challenging the “China Expert” label 
13:00 - Why China expertise matters
14:41 - Problems with current China expertise
19:49 - Pillar 1: Why Language Defines Real China Expertise
27:26 - Pillar 2: Culture & On-the-Ground Experience That Really Matters
43:00 - Pillar 3: Friendships & Empathy as the Core of Understanding China
51:00 - Pillar 4: Independent Navigation of China’s Culture & Systems
54:15 - Pillar 5: Leaving Politics at the Door for True Understanding
104:59 - Putting it all together
109:28 - Q&A + livestream end


💡 This session is for business leaders, decision makers, and professionals who want deeper insights into how China really works — beyond the headlines.


👉 Stay connected:

LinkedIn:   / china-going-global  

YouTube:    / @seanum_china  

Twitter/X: https://x.com/SeanUM_China

Instagram: https://x.com/SeanUM_China