Скачать или смотреть The Rise of TikTok Shopping: What Brands Must Know

TikTok Live Shopping Is Booming | Why E-Commerce Brands Can’t Ignore This Trend

TikTok Shop is taking off. And if you’re an e-commerce brand, it’s time to pay attention. With 8 million+ hours of live shopping streamed and sales up 120% year-on-year in the US, TikTok is becoming a powerful sales engine for brands of all sizes.

In this video, social media expert Alison Battisby from Avocado Social breaks down the latest TikTok Shop stats, shares live stream shopping tips, and explains how brands are scaling fast using TikTok's most compelling new feature.

📊 Here’s what you’ll learn:

How TikTok Shop works—and why live shopping is exploding
Key stats: sales growth, brand discovery, and user engagement
Which industries are winning big (beauty, fashion, health)
Real brand success stories, including Malows Beauty (£5k+ a day via live!)
How to run live shopping events that drive urgency and conversions
Tips for bundles, giveaways, and exclusive deals
How to get expert help through our TikTok consultants or workshops

Whether you’re new to TikTok or ready to level up your e-commerce game, now is the time to explore this fast-growing feature.

👉 Subscribe for monthly social media updates from Alison:
🔔    / @avocadosocial  

📲 Follow Avocado Social:
Instagram: @avocadosocial
LinkedIn: Avocado Social UK